Brand Identity




The Brief: Construct a microsite to showcase the annual Riffpublic Corporate Report that reflects the alt-culture of the brand. 


Riffpublic is a streaming music platform that is steadily becoming the go-to resource for new, often underground music. They have built a reputation for their unusual and eclectic musical content and online presence. 


This microsite acts as a year-in-review report that captures the indie, underground, far-out essence of the Riffpublic brand and keeps the information stimulating and exciting throughout the User Journey. 

This aesthetic was additionally highlighted by the creation of a custom typeface inspired by graffiti and comic books.

*Student Brief